Introducing Gucci Primavera
Shop men's looks and latest styles from Demna's first fashion show for Gucci, a collection shaped by new expressions of silhouettes and textures.
Gucci Primavera
- Men's loafer with WebA$1,690
- Available in Store OnlyGucci Essence Classic large duffle bagA$4,670
- Available in Store OnlyMen's loafer with WebA$1,690
- GG Marmont magnetic cord necklaceA$515
- Men's slipper with HorsebitA$1,890
- Cut GG Marmont beltA$980
- Available in Store OnlyGucci Tag medium backpackA$3,280
- Available in Store OnlyMen's Cupertino ankle bootA$1,700
- Men's Drip sneakerA$1,410
- GG Marmont magnetic cord necklaceA$570
- Available in Store OnlyJackie Flap large crossbody bagA$5,250
- GG cotton canvas baseball hatA$970
- Flatpack large belt bagA$2,180
- Small crossbody bag with WebA$2,880
- Men's Cupertino loaferA$1,470
- Available in Store OnlyMask frame sunglassesA$870
- Available in Store OnlyGucci Essence Classic small crossbody bagA$2,880
- Gucci Interlocking charm braceletA$570
- Men's slip-on sneakerA$1,340
- GG cotton canvas baseball hatA$970
- Gucci Interlocking pendant necklaceA$695
- Men's loafer with HorsebitA$1,770
- Available in Store OnlyJackie Flap large crossbody bagA$5,750
- Available in Store OnlyMask frame sunglassesA$870
- Men's Giovanni loaferA$1,770
- Gucci Tag small crossbody bagA$2,180
- Gucci Essence Classic zip key caseA$1,090
- Available in Store OnlyJackie Flap large crossbody bagA$5,750
- Available in Store OnlyMen's slipper with HorsebitA$1,890
- Cut GG Marmont beltA$980
- Gucci Interlocking magnetic cord necklaceA$570
- Men's slip-on sneakerA$1,340
- Available in Store OnlyGucci Essence Classic medium duffle bagA$4,170
- Men's Drip sneakerA$1,470
- Gucci Essence Classic medium duffle bagA$4,170
- Available in Store OnlyMen's Cupertino loaferA$1,470
Gucci Primavera
Introducing Demna's first fashion show for the House, Gucci Primavera brings together House heritage and contemporary design through a new design vocabulary. Men's ready-to-wear introduces body-conscious silhouettes with fluid fabrics, and statement outerwear from oversize blazers to leather coats. Explore Gucci men's bags embellsihed with the Web, presented in its signature green and red palette, as a tonal detail, or as colorful card slots in small leathergoods. GG perforation reinterprets the monogram motif with precision craftsmanship on men's bags as well, while the GG canvas is introduced in a sophisticated blue colorway. Directional shoe designs complete the collection, from elongated loafers for men, to streamlined Screener sneakers and hybrid boot silhouettes.